http://en.wikipedia.org/wiki/Big_CI am not sure that I would describe the Big C building in Udon Thani as a shopping complex. It is, basically a supermarket on the first floor plus a few retail units & retail units on the ground floor. Tesco & Carrefour (who have now been taken over by the owners of Big C) have very similar styled units in Udon also. The UD Town or Centra Complex are far more what I would think of as shopping complexes rather than the Supermarket + idea.
The Big C unit suffers from the fact that the building is now quite old. It is approx. 4 kilometres from the centre of Udon Thani & rather under the shadow of the over pass - which does little to add to the impression of a quality location.
I would think that the huge majority of people that shop come in their own private vehicles, so immediate competition in the area is probably of little importance - although Macro are about 1 kilometre away. The competition is really anywhere else in Udon Thani.
The site has a large area of undercover parking. This gives it a considerably advantage over the other supermarkets in the wet season, although the Complex also has undercover parking.
The quality of its fresh products is variable. The fish & meat area are not especially attractive although they do sometimes have low cost offers. They sell a reasonable amount of imported products, although probably currently the smallest selection of these products of anywhere in Udon.
From a personal stand point Big C would probably be one of the last places that I would currently go looking for grocery produce. However they do sometimes have very attractive offers on electrical equipment.
Some of the smaller retail units have built up a good reputation as well.
Amour is certainly the place that I would go first to get an electrical item repaired.
The Bank branches are handy because they are usually quieter than those in town & have the easy undercover parking.
I often used to visit the Svensons Ice cream place there (as I used to live nearby) but that has now closed.
